| 1. |
Strategic Fit |
- congruent with business strategy, resources, scale and reach evergreen platform for business growth and impact
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| 2. |
Synergy |
- leverages core competencies and customer relationships, enhances corporate image and is a source for employees pride and motivation
- effective means to forge meaningful community connections, rally point for eco & enviro groups
|
| 3. |
Dynamic |
- Dynamic demonstrated market growth in eco-enviro Products. Market aligned with the core values and vision of Canada
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| 4. |
Market Leadership |
- first mover advantages available opportunity to showcase special values and benefits
- solid ROI potential
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| 5. |
Feasible |
- operations can support development and provide organizers with the skills and connections available, positive regulatory, social and political impact
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| 6. |
Investment |
- 'Baby Boomers' with disposal income invest in conservation products and services
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| 7. |
Education |
- aim message at reducing energy costs and improving the quality of life through conservation and renewal
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